Monday 15 August 2011

What kind of audience is considering smart phone in India?


Smart phones manufacturers are struggling to face the global recession similar to the manufacturers of other devices. India being a developing country has users of all types of phones. These high end devices are mainly used by the richer segment of the society and by the teenagers. The rest do not prefer to use them as they are the hard working people of the society. The elders might feel comfortable to use the normal mobile phones as they will not require any application.

The smart phones are adored for their classy look, stylish exterior, high end operations and sophisticated and elegant appearance. Using them is kind of a status symbol for some of them while it is a style factor for some others. People who use mobile applications highly will definitely prefer smart phones. Indians prefer using utilities for their applications to their luxuries.

Business users make exclusive usage of the business apps available in the smart phones. They will usually prefer only a single device for their presentations and to download information. They will be of great aid to them as they have everything embedded in them. They will be quite useful for extremely busy people CEOs due to the fact that they eliminate the necessity of carrying a Personal Digital Assistant (PDA) and a handset.

The usage of social networks like Facebook and Twitter has become very common and this has resulted to the rise in the mobile data consumers. People browse the internet for most of their requirements prior to directly going to the specific application as it can lead to a better solution. Most users choose to use the 3G connection for internet as it is quite faster. The smart phones are also used extensively by youngsters who download tons of music, games and other attractive applications.

These gadgets are also preferred by travel freaks as they can use the travel related apps for guidance. Users who always have an urge for the digital experiences will surely love to use the smart phones. For users seeking more of entertainment, the finest option would be the smart phone as it enables them to stream videos, play games, listen to music, record videos and access social networking websites. The digital technologies have still not been completely established in the Indian market and once they are done, it is sure that more users will opt for smart phones.

For the consumers in India, the smart phones are the same as the PC and this fact as enabled the device to stretch even to the intact consumers. Their sales is anticipated to grow by about 25% when compared to the previous year and this can result in a fall in the smart phone prices and can attract more consumers. The telecom providers in India are also aiming at taking their consumers to the path of inexpensive smart phones that will be powered by 3G networks and this is estimated to happen in the next year. 





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